Boots & Crampons is a premium mountaineering & trekking company, focused on delivering high-quality and safety-first experiences to customers.
Our customers often keen themselves fit through gym/ running, and look forward to trekking & climbing with us to recharge themselves.
For our technical climbs, our customers need high-performance equipment. Critical equipment for mountain climbs include backpacks, trekking boots and jackets.
We seek to deliver access to reliable & high-quality mountaineering products to our customers.
Boots & Crampons’ trekking & mountaineering products are in Early Scaling period. Whereas their Retail Store is in its Pre-PMF journey, as we seek to onboard premium brands such as Hyperlite Mountain Gear, La Sportiva and Rab. As we grow and hone our marketing skills, we’ll be looking at building our own products. Live document is at https://milangupta.notion.site/Acquisition-Project-Submission-Boots-Crampons-80f46a74c2054fc3b9e356278fcb77ff?pvs=4
Figma designs for various concepts is at: https://www.figma.com/proto/XkEF0kSINMpqu56B7vwd6L/GrowthX-Showcase?page-id=0%3A1&node-id=1-5&node-type=frame&viewport=731%2C523%2C0.32&t=LeYy2PSHYHV2DUpI-1&scaling=min-zoom&content-scaling=fixed&starting-point-node-id=1%3A5
Understanding the Product
The core Boots & Crampons product is the online marketplace, which is being used to retail premium mountaineering & hiking brands.
Products include: